James Martell
Using the 4 P’s of Marketing Mix Advertising to Boost Conversion Rates
During the Middle Ages, more of the general public understood numbers and pictures than those who could read the words on storefront signs, much less the things printed on the page of a newspaper. Entrepreneurs began using images when advertising cobbler or tailoring services, or even for specific items like hats or food staples. These [...]
4 Ways PayPal can Make it Easier for Small Online Retailers
Small businesses often have a tough time starting their business, let alone keeping it going with a decent enough profit to support a household. There are many rules and regulations to learn and follow, as well as the cost and commitment required to stay afloat. In some ways, a small online retail business is a [...]
Getting your Home Office Setup for Success
Changing my lifestyle from getting up and going to work at my office everyday to working full time from home was much harder than I ever anticipated. I always had a home office but it’s main purpose was a place where I could answer emails and look at some documents. So long as I could [...]
7 Ways that PayPal Revolutionized e-Commerce
Since first introduced more than a decade ago, PayPal has grown to claim the spot as the number one payment processor around the world. The online financial services company experienced a giant leap in popularity becoming an exclusively-owned subsidiary of eBay in 2002. If you’ve never used PayPal then, in short, you’re missing out especially [...]
5 Important Things about Penguin – Keeping Up with the Ever-Changing Internet
If you have been working at an Internet business for a while now, then I probably don’t have to tell you that the only thing guaranteed is change. It’s inevitable, so we might as well accept it and keep an open mind. For me, the lifestyle that my wife and I have obtained through working [...]
Creating A Webinar – 6 Organization Tips
Hosting a web conference is one of the most effective ways that you can connect with your market, educate your audience and even generate leads. Some businesses are even using webinars to streamline the process of training in new employees. No matter what your goals are when it comes to hosting a web conference, creating [...]
Getting Started With Social Media Plugins – 3 WordPress Champs
If you’re like me, you put a lot of time and effort into your blog or website. As a result, you’d like to get as many people to read your wonderful words as possible. So what’s the best way to get the word out about your online presence? I wish there was one simple answer, [...]
The World at My Fingertips in the Comfort of My Home
I spent many years in corporate America building a business not for myself but for others. I gave my time, my talents, and my strongest efforts and got very little in return. There were times when the commitment between my job and me seemed greater than the commitment between my family and myself, but for [...]
A Break for the Budding Entrepreneur – The Staycation!
If you have just recently started your new career, you might be feeling the stress of it all coming down hard. It takes a lot of patience, drive, and perseverance to make a business take off. But, that doesn’t mean you can’t take a break to relieve the stress of it all now. Or, perhaps [...]
Creating Quality Content to Take Your Website to a New Level
Since we all know that having quality content is important, there’s no need to go over it again right now. Instead, I want to concentrate on how to achieve content that will rank well with Google, who likes content that is valuable to the reader, and pertains to the keyword phrasing. We now know that [...]
Tom Altman
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