Entries by tom

Does Your Blog Do Justice to Your Business?

Image Source You shouldn’t get casual or flippant about the art of blogging. A lot of people think that blogging is fairly easy, something that doesn’t need to be taken seriously. Even if the blog is part of a business website, many of those business owners seem to treat their blog as if it’s fairly […]

Become The Leader You Need To Be

If you want to run a successful business, then you have to be a leader. Without a leader, efforts are disorganized, people are unmotivated, and the train doesn’t really leave the tracks. Not everyone is a natural leader, but they don’t have to be. Leadership can be learned. So, how do you learn it? Image […]

How Technology Is Changing the Nature Of Job Hunting

Technology: giveth, and it taketh away. For every new outcry about the impact that technology will have on jobs (which is a real concern: 40% may be lost in the coming years), there are another thousand jobs created because of technology. It’s permeated virtually all aspects of the job process, including how we’re searching for […]

4 ways that technology can advance your career

When attempting to advance your career, it is important to think outside the box. You may be a diligent worker; the first one to arrive and the last to leave. You may also have an impressive CV, which shows that you’re highly experienced in a number of areas. You may even be an expert in […]

Bullseye! Targeting Customers With Discretion

Image Source A lot of businesses are working very hard to find new ways to engage with customers, without seeming intrusive. In the past, a lot of companies found success in methods like cold calling. But, as more and more were exposed to methods like this, people became less patient. Now, to get new customers, […]