It’s funny, the newspaper I work for is trying hard – but spinning its tires a lot. We’ve gone from build a “super blog” network, to atomizing all content into a distribution engine to looking for the “million dollar idea”. It’s crazy, but it is possible to make a million with a blog.
Here is a quote from a post which outlines the process:
that blog is read by over 3 million readers a month and is quickly paying my mortgage – in fact in November it generated more than $100,000, most of that in a week
WOW. Unreal? Not really. But here is what I left out:
Today, 3 and a half years later, that blog is read by over 3 million readers a month and is quickly paying my mortgage – in fact in November it generated more than $100,000, most of that in a week after launching a Portrait Photography Tips E-book.
See, it’s not the fact that a million dollar idea/or blog is not possible. It’s the how to do it part we miss.
We need good content, we need to nuture the people who come, we need to let those people become a part of the site and you have to hustle.
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