SEO
A Beginner’s Guide to Search Engine Optimization
If you have a website or if you’re involved in marketing, you’ve probably heard of search engine optimization, or SEO. SEO is very important to the success and visibility of your website, but some people are unaware of what it is and how it works. What is SEO? SEO is a marketing tactic used to [...]
Watch Out – Some SEO Blunders You Can Make For Your Website
In the Know: Search Engine Optimization Search engine optimization is the practice of making web pages that will be placed high in the results page of a search engine such as Google. In order to achieve a high ranking, web developers and admins use various tools and techniques in optimizing their website. Getting a high [...]
Google’s Recent Updates Create Concern in the SEO Industry
Google is known for regularly tweaking and updating its search algorithm. Most of these changes do not really get the attention of an average user. However, the past few months have witnessed two big updates, whose effects are resonating throughout the online world. These changes have caused web rankings of some legitimate businesses to drop, [...]
How to Direct Social Networking Links to Your Website
Everyone wants to promote their site, generate more traffic and get social networking links. The basic goal of the search engine optimization is to promote your website to generate a flow of traffic. It’s quite difficult, for some web-masters, to decide whether or not spending their time on promoting their site’s content on top social [...]
5 Easy Ways to SEO Your Blog
If a tree falls in the forest and there isn’t anyone there to hear it does it make a sound? Yes, but nobody cares. It’s the same as having an awesome blog on the Internet with nobody reading it. The entire reason you have a blog in the first place is to share and connect. [...]
SEO Test: Does keyword position matter to Google?
It came up again today at work (Clickstop) where we had a SEO discussion about different SEO Tests, this time it was the idea of “Does keyword position matter to Google?”. Basically – does it really matter what position on the page your keyword shows up? Here’s the idea: Assumptions: Same keyword for each page [...]
SEO 101: How One Tweet Doubled Traffic for a Forum in a Day
Should forums rank better in the SERPs than they do? Maybe, maybe not. One thing is for sure (and it’s absolutely sure for anybody that’s in the SEO business), and it’s that even if you don’t find what you are looking for in the SERPs (when you are trying to research something) then you should [...]
SEO Term: What Is PageRank?
Google itself doesn’t provide really good information about what is PageRank, but there hundreds if not thousands of articles written about it by SEOs, webmasters and other specialist. In this article I will cover all the essential facts and myths about Google RageRank in a digestible way, so people with any background can pick up [...]
Reputation Management: SEO on Steroids
It’s never been easier to find information about a product, a company, or a brand, than it is now, in the Age of Google. Information about different businesses is never more than a mouse click a way; for the consumer, it only takes a second to locate information about a particular company. It also takes [...]
White Hat, Grey Hat, Black Hat: The Many Hats Of SEO
Old Westerns made it simple for the viewer to tell who was the bad guy and who was the good guy. The good guy would wear a white hat while the bad guy wore the black one. This trope later came to be associated with the different aspects of Search Engine Optimization. White Hat techniques [...]
Tom Altman
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