Building a niche swine flu site with mainstream power | Old Media, New Tricks

Looking at Ford Field the night of Super Bowl XL
Image via Wikipedia

Building a niche swine flu site with mainstream power | Old Media, New Tricks.

This reminds me of a site we did at our “old media company” during the Super Bowl time frame.  Local Cedar Rapids Iowa boy Kurt Warner was playing in yet another Super Bowl.

We had a group of advertising focus people take a look at the concept and they passed, they didn’t think it was something we could sell.

The content guys (Jason) said – well, I think I can give it a shot.  WebDev (the tech boys) talk with content and picked a template from our WordPress respository. We put it on the server and then turned the keys over to content.

Less than 20 hours of work total – and we had it working.  It was a great team effort and not a bad result.  (kurtwarner.gazetteonline.com)

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