OK – so about a month ago I posted a concept about how to use WordPress as a DAM (Digital Asset Management system). I felt pretty good about things – but have been thinking about it more and more lately.
I think some of the magic missing was the extra contextual and semantic stuff. Here is a revised plan which may help with that.
The concept leverages a WordPress plugin which will go out and “harvest” content called WP-O-Matic. It can be used for the dark side, but we’re using it from the white hat side – only for good. It allows you to setup campaigns which can go out and get summaries. We will need to modify the plugin to grab complete articles, again – this is only valid for content we own the rights to…stealing content is bad.
After the content grab, we need to get some more context – this is where we leverage the open calais project. (I still cannot pronounce that!) They have a web service which can take a feed and add come back with extra goodness.
The OpenCalais Web service analyzes text and provides semantic data such as:
- Names of persons mentioned in the text
- Names of companies mentioned in the text
- Events described in the text such as bankruptcies and mergers
The results of the analysis can later be used to evaluate the text, by humans or machines. For example, a person interested in news stories relating to a specific merger, might find the Open Calais semantic analysis useful in determining the relevance of a specific article.
Then we move to open project #2 – one of my all time favs, Zemanta. (I’m been a fan of these guys for awhile – Andreaz and the crew have got a great thing going and I applaud them when ever I can.) So we run the new feed through Zemanta’s API and we get the tags and cats.
Then you add it to the WordPress DAM and bada-boom, we’re storing content. The next steps will come later – when we add a plugin for users on WordPress, Drupal and others for easy insertion into their new creations.
OK – let me know, are we moving forward, sideways or off base all together?